Word Of Mouth Restaurant Marketing And Ways To Use It To Bring In More Customers

If you are not tapping into this type of free advertising for your restaurant, you are losing out on the most cost effective, cost efficient way to do restaurant marketing for… FREE!

Restaurant marketing should be approached from a guerrillas mind set! In jungle warfare you use leaves, the grass, the trees, the wind, the water, the dirt, all to your benefit on top of all the other weapons you may be using issued by the military to you.

So if you use as many different weapons to attack your restaurant marketing, whom do you think will come out ahead, your competitor who just uses a 5-6 ways to market or you who uses 32 different ways to get the word out, like a shotgun blast that goes out in many different directions but all headed towards your target, it is going to hit the target.

The importance of word of mouth restaurant marketing is so important, that you may or may not have a full understanding how critical it is!

If you do not have a marketing plan create one, or even if you don’t, make word of mouth restaurant marketing a part of that plan. In order to make it work, everyone at your work place must be become a team in helping you make it happen.

Implement training programs to train your employees, waiters and waitresses, bus boys, manager, etccc the meaning of word of mouth restaurant marketing, and how they are at the front lines with your customers and how they service your guests will have a direct impact on how your customers will do word of mouth restaurant free advertising for you.

Word of mouth can be negative or positive word of mouth advertising.

Negative word of mouth:

You get dirty untensils, service is slow, your mouth is dry and have a empty glass of water, the waiter does not pay attention to your empty glass of water, now you thirsty and no water, it should have never got there, you should have your water filled before it got empty to prevent a bad experience, the waiter comes by and says everything ok, you say yea, and when you leave you say I will never go back there again.

The following day at the job someones says they are starving, and you say still upset from the previous day, you say to her hey do not go over to Hungry Joes that new resaurant, they stink with their service their food ok but their service stinks. By the way, negative word of mouth travels faster then positive word of mouth, it is like fire it keeps spreading real fast when it first catches, so that means he will tell people about his bad experience for several weeks every chance he gets until the fire simmers down.

Positive word of mouth:

Word of mouth restaurant advertising when the guest has a positive experience, spreads as well, maybe not as fast as when a person has a bad experience and gets upset, but works the same way.

Kathy goes out with her boyfriend to eat out at a new restauarant, kathy tells her boyfriend, Hey eddie, the food was excellent and boy I never seen any place provide the kind of service they provided, I simply loved the way I was treated, by the way the food was excellent too. I would recommend Uncle Joey’s Diner anytime..

This type of word of mouth restaurant advertising work to your favor and all for free, they will help advertise your business for free as opposed to advertising in the newspaper, in addition, you will keep them coming back again and again and also bring new friends at times.